Fine-tuned. As Always.
Industrial clients demand reliability and speed, which the existing, outdated website failed to deliver due to slow loading times and poor structure. The client needed a digital overhaul that would not only look professional but also perform technically to capture organic traffic.
My goal was to create a streamlined Figma prototype that prioritizes user experience and content hierarchy to prepare for a seamless transition to a high speed WordPress environment optimized for search engines and lead generation.